DENNY’S INTRODUCES FRESH FIT FARE® DISHES ON NEW
‘MONTHLY FEATURES’ MENU
America’s Diner kicks-off 2014 with new limited time offer menu and lighter, leaner options
SPARTANBURG, S.C. (Jan. 13, 2014) – As Denny’s role as America’s Diner continues to evolve the restaurant chain announced today its new approach to limited time menus with the introduction of ‘Monthly Features,’ a classic diner tradition. Each month during the year, select menu dishes will be highlighted to guests, including a variety of new Fit Fare® alternatives that allow guests to keep their New Year’s resolutions on track without compromising on taste, value or variety.
“Classic American diners are known for having regular ‘specials’ and the introduction of our ‘Monthly Features’ menu is a tasty twist on an iconic favorite,” said John Dillon, @DillonJohnW, vice president of marketing for Denny’s. “As America’s Diner, we hope to enhance the diner experience by revisiting this beloved tradition and giving a modern nod to the heritage on which we were founded.”
January is all about satisfying breakfast cravings as the diner highlights a new range of delicious breakfast sandwiches. For hungry diners, the Loaded Breakfast Sandwich Plate is sure to satisfy any rumblings; featuring two strips of bacon, shaved ham, American cheese and an egg cooked to order on a toasted English muffin, served with hash browns and a side of seasonal fruit. For a lighter way to start the day, the new Fit Fare® Breakfast Sandwich Plate offers guilt-free dining packed full of flavor; two strips of turkey bacon, pepper jack cheese, fresh spinach, tomato and an egg cooked to order on a toasted English muffin, served with yogurt and a side of seasonal fruit. For a budget-friendly bite, guests may enjoy a Breakfast Sandwich with hash browns for only $4 as part of Denny’s $2468 Value Menu™.
Guests with a heartier appetite may opt for a ‘Build Your Own Skillet’ which will be highlighted through the month of February. Offering more than 30 delicious ingredients guests may build their own freshly prepared, hot sizzlin’ skillet any way they like. For those not in the mood to build, Denny’s has it covered with five delicious custom designs, including the new protein packed Fit Fare® Baja Skillet bursting with red skinned potatoes, steamed vegetables, fresh avocado and egg whites.
For a taste of tradition, Denny’s puts the spotlight on its famous ‘Build Your Own Grand Slam’ in March, serving even more choice and variety than ever before with over 300 ways to build a hearty breakfast under 550 calories. With nutritious Fit Fare® options, including chicken sausage and hearty wheat pancakes, eating out and staying healthy has never been easier.
“While we’re known for our spin on all-American classics, we also pride ourselves on listening to the needs of our guests and providing alternatives that don’t compromise on flavor. Our Fit Fare® menu items offer a lighter, leaner take on some of our most popular dishes, and we’re thrilled to kick-off 2014 with even more to variety to satisfy our guests,” added Dillon.
Launched nationwide today, Denny’s ‘Monthly Features’ menu, including Breakfast Sandwiches, Build Your Own Skillets and Build Your Own Grand Slam offerings, is available all day, every day; the menu includes breakfast, lunch, dinner, dessert and late-night items.